wyDay blog

Hello Everyone,

On January 1st, 2018 we're raising prices for all new customers and current customers of LimeLM. We're also adding a "stepping stone" plan between the Plus and Premium plans (called the "Plus Plus" plan).

Here are the new prices:

Plan name	Current price	New price
Max plan	$349 / month	$405 / month
Premium plan	$149 / month	$172 / month
Plus Plus plan (new plan)	N/A	$115 / month
Plus plan	$49 / month	$56 / month
Basic plan	$29 / month	$32 / month
Solo plan	$11 / month	$12 / month
Free plan	Free forever	Free forever

Why we're raising the prices?

We're raising the prices because:

1. We want to develop and improve our products faster (this means hiring more programmers and support staff).

2. We want to fund this development with revenue rather than debt.

3. We haven't touched the prices of LimeLM since we launched about a decade ago. Our new prices roughly match the inflation in the U.S. dollar.

4. Even with the new prices we're significantly cheaper than our competitors. In fact, go on our serious competitors websites and try to find a price listed. They don't. Instead you have to run through the gauntlet of sales-people until you get a price "customized" for your bank account (they'll charge as much as they think you can afford).

   Yes, there are toy licensing solutions that are cheaper than us, but they don't actually work as advertised (or make outlandish claims like "uncrackability")

What new development is coming?

A ton of stuff is coming.

1. TurboActivate, TurboFloat, and TurboFloat Server 4.1 are coming very soon (new features, language integrations, and bug fixes).

2. A new product that you can use to manage TurboFloat Server instances is nearly finished. (It will be announced soon with a blog post)

3. A new LimeLM interface (mobile friendly and much more customizability) is coming.

4. Hosted instances of the TurboFloat Server are coming (and will be less expensive than running instances on typical cloud hosting).

And those are just the products we've talked about publicly. There are other products in the pipeline that all LimeLM customers will get as part of their subscription to LimeLM.

We've just released TurboActivate 4.0 and TurboFloat 4.0. With these new releases comes some huge improvements and features. Read on for details, or if you want to jump right in, get them on your API page; it's free for all LimeLM customers (whether you're on the free plan or one of our paying plans).

No-click verified trials

Probably the biggest visible feature of this release is the new verified trials functionality in TurboActivate. This means you can offer trials to your users that are verified with our servers, cryptographically-signed, and locked to that machine, all without having to give your customers a product key ahead of time.

What this means is that a potential customer can download your trial software from your website, and begin using the trial immediately. All of the magic of starting the trial for the machine, and making sure customer changes to the machine don't reset the trial, are handled by TurboActivate and our proprietary computer-fingerprinting algorithm.

Don't need to collect an email address

With our new no-click verified trials in TurboActivate 4.0, there's no need to collect email addresses of customers. They can just start your app and TurboActivate & LimeLM will work behind the scenes to start (or resume) the trial of your app.

Trials can't be reset

Another feature about our new no-click verified trials is the fact that the customer can't reset them. Even if the customer completely wiped their hard drive, re-installed their operating system, and re-installed your app, the proprietary hardware-fingerprint algorithm in TurboActivate & LimeLM knows that the computer has already started the trial, and the user will continue exactly where they left off.

You can extend a customer's trial at any time, and do it an infinite number of times

There are no limits to how many times you can extend the trials for potential customers.

Real-time tracking of trials

One of the benefits of this new no-click verified trial system is the ability to track in real-time who is trying your app, how long they used the trial, and how many people are trying it.

A ton of verified trials per-plan

All of the plans now have a verified trial limit based on the assumption that about 5% of trial users convert to be paying users. For example, the Solo plan (the $11/month plan) has a 300 activation limit, and a new 6,000 verified trial limit (meaning 6,000 different computers or devices can use the verified trial of your app).

Improved fingerprinting technology

Our hardware fingerprinting technology has gone through 4 major iterations (and countless minor iterations) over the past decade. This latest iteration is our best by far (and is a major leap over our last iteration). We've eliminated all known real-computer fingerprint false-positives and false-negatives on Windows, Mac OS X, and Linux.

We've put a lot of work and testing in this latest iteration to make sure your customers have a great experience using your app.

New thread-safe design

In previous versions of TurboActivate only a single thread in your app could use the library functions. Now any thread in your app can use the TurboActivate functions and TurboActivate internally handles the access controls.

Per-seat licensing

Added in TurboFloat 4.0 is the ability to limit exactly which username on which platforms can request license leases from the TurboFloat Server. Read more about per-seat licensing here.

Full IPv6 support

All of our products now completely support IPv6, all while maintaining full compatibility with IPv4. This means you can use TurboActivate, TurboFloat, and LimeLM in any environment and know it "just works".

New TurboFloat examples for Delphi and VBA

TurboActivate and TurboFloat work with any programming language or scripting language. But we like to write example apps and help articles to speed along our customers' development. The two newest examples added to the list are for TurboFloat: Delphi (7 and newer) and VBA (Visual Basic for Applications) for Windows and Mac OS X.

Tons of behind-the-scenes fixes and speedups

We dedicate a lot of time making online activation as fast as possible for the end-user. This means if we can trim off a millisecond here or a millisecond there we will. And we've been doing that steadily over the past year, making the speed of the activation about twice as fast as it was this time last year.

Also, we've significantly improved our throughput capability (meaning we can handle many, many more activations and verified trials per-second).

This is by no means the end of the line. We have a ton of speedups coming over the next year. The faster we make the activation and verified trials processes the happier your customers will be.

Bug fixes galore

In addition to all of the new cool features, we've been chipping away at bugs. See the following links for a full list of features and fixes:

• Changes in TurboActivate

• Changes in TurboFloat

We're not done not by a long shot!

This year we're making a whole slew of improvements to every one of our products. And we'll be rolling them steadily. The next big update is coming to the LimeLM web interface. It's old, it's ugly, and it desperately needs some love. So that's what we're going to focus 100% of our concentration on over the coming months. And instead of rolling it out in one "big update", we'll roll it out gradually.

We've just released TurboActivate 3.4.7. You can get it right now on your API page.

Here are the changes:

• On Windows, if a customer disabled a network adapter it would force them to re-activate. Now it just acts as a "fuzzy change". In the upcoming TurboActivate 4.0, the fingerprinting algorithm has been vastly improved to reduce all known false-positives and false-negatives. This is not that improvement.

• On Windows (and some unconfirmed Mac OS X reports) in some regions of the world TurboActivate failed to contact the activation servers even if there was nothing locally (on the computer or LAN) blocking the connection. This has been fixed by back-porting the vast amount of networking improvements back from TurboActivate 4.0.

  This bug was a result of an ISP-level configuration error that effected a chunk of customers in Australia and New Zealand.

• All communication with the activation servers now happens over HTTPS on port 443. This prevents system administrators or any middle-men from inserting junk into reponses to/from the servers. Previously sensitive information was encrypted, but the data was transmitted over HTTP under most circumstances.

• Included XCode project for the C example (1 project for dynamic linkage, another for static linkage)